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7
Nov

Xoom lanza nuevos comerciales hispanos de televisión como parte de su campaña de publicidad “Una mejor opción”

“No hablo español” y “Ruleta” se suman al galardonado repertorio de anuncios latinoamericanos de Xoom

SAN FRANCISCO (CA), 7 de noviembre del 2013. Xoom Corporation (NASDAQ: XOOM), proveedor líder de envíos de dinero, ha presentado dos nuevos comerciales de televisión para el mercado latinoamericano, como parte de la campaña “Una mejor opción”, introducida en el 2011.

El primer comercial, titulado “No hablo español”, muestra a un hombre frustrado, Oscar, que va a una tienda para enviar dinero a su país, pero lo recibe una agente de envíos de dinero que le dice “Umm, what?” seguido de “Sorry, no hablo español”, al tiempo que masca y juega con un chicle, por lo que Oscar queda completamente desatendido. Más adelante, Oscar llega a su casa y encuentra a su esposa, Olivia, sentada en la mesa frente a su portátil, enviando dinero por medio de Xoom.com. Olivia le dice a Oscar: “Usa Xoom.com, que está en español”.

El segundo comercial, “Ruleta”, presenta de nuevo a Oscar entrando a una tienda para enviar dinero, y le pregunta a la agente: “¿Cuánto cuesta enviar $ 300?”. La agente tiene una ruleta a su lado, con las leyendas “muy caro”, “paga el doble” y, en un panel más pequeño, “gratis”. Oscar gira la rueda, y la rueda se detiene en la leyenda de “paga el doble”, a lo que él reacciona con un gesto de resignación. Ya en casa, Olivia le pregunta a Oscar, “¿Enviaste el dinero?”. Cuando Oscar le cuenta lo que pasó, ella le dice: “La próxima vez, usa Xoom.com”

Enviar dinero a través de xoom.com es algo realmente mágico y transformador, ya que ofrece a los remitentes la experiencia de un servicio seguro, a la mano, rápido y al precio justo”, dice Julian King, Vicepresidente Senior de Mercadeo y Desarrollo Corporativo de Xoom, y agrega, “con estos dos nuevos anuncios podemos transmitir estos mensajes con personajes agradables que están en sintonía con los consumidores”.

“La campaña “Una mejor opción” se lanzó en noviembre del 2011 con más de una docena de comerciales innovadores que han salido al aire en estos últimos dos años”, añadió King. El pasado otoño, Xoom ganó oro en los Premios ANA de Excelencia Multicultural con “Salva a los cerdos” como mejor campaña desarrollada para llegar a los consumidores hispanos.

“No hablo español” y “Ruleta” son los más recientes anuncios de televisión de Xoom dirigidos a la audiencia hispana. Los comerciales se transmitirán hasta finales de año en los principales canales de televisión en español.

Acerca de Xoom
Xoom es un proveedor de envíos de dinero por Internet, dedicado a ayudar a los consumidores a enviar dinero de manera segura, rápida y económica con su celular, tableta o computadora. Durante los 12 meses que concluyeron el 30 de septiembre del 2013, los más de 997.000 clientes activos de Xoom enviaron más de $ 5.100 millones a familiares y amigos en 30 países. La compañía tiene sede en San Francisco, y su sito web es Xoom.com.

6
Sep

Celebrate Hispanic Heritage Month by Entering Xoom’s Sweepstakes

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Tell us what you miss most about tu tierra and enter for a chance to win one of three $1,000 cash prizes during Xoom’s Hispanic Heritage celebration

SAN FRANCISCO, CA, September 6, 2013 – September is Hispanic Heritage Month and this year Xoom Corporation (NASDAQ: XOOM), a leading digital money transfer provider, is giving customers even more reasons to celebrate with a sweepstakes.

How to enter:

  1. Visit Xoom’s Facebook page and click on the sweepstakes tab: https://www.facebook.com/Xoom/app_159937697536889  (note: tab not available on mobile devices).
  2. “Like” Xoom on Facebook. If you already “like” Xoom, the question page will be displayed.
  3. Post a comment to the question:  What do you miss most about tu tierra (your home country)?
  4. Complete the sweepstakes form and submit it by 11:59 PM PDT on Monday, September 30, 2013. Limit one entry per person.
  5. Winner(s) will be selected in a random drawing and will be notified via email with instructions on how to claim the prize.

For complete rules, visit: https://www.facebook.com/notes/xoom/reglas-oficiales-del-xoom-2013-hispanic-heritage-sweepstakes-xoom-2013-hispanic-/10151870470014721.

About Xoom
Xoom is a digital money transfer provider, focused on helping consumers send money in a secure, fast and cost-effective way using a smartphone, tablet or computer. During the 12 month period ended June 30, 2013, Xoom’s more than 915,000 active customers sent more than $4.3 billion to family and friends in 30 countries. The company is headquartered in San Francisco and can be found online at Xoom.com.

6
Sep

Celebra el Mes de la Herencia Hispana Participando en el Sorteo de Xoom

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Cuéntanos qué es lo que más extrañas de tu tierra y tendrás la oportunidad de ganar uno de tres premios de $1000 en efectivo durante la celebración del Mes de la Herencia Hispana de Xoom.

SAN FRANCISCO, CA, 6 de septiembre de 2013 –Septiembre es el Mes de la Herencia Hispana y este año Xoom Corporation (NASDAQ: XOOM), un proveedor digital líder en transferencias de dinero, le está dando a sus clientes aun más razones para celebrar con un sorteo.

Cómo participar:

  1. Visita la página de Facebook de Xoom y haz clic en la página de sorteos: https://www.facebook.com/Xoom/app_159937697536889.
    (Nota: La página de sorteos no está disponible en los dispositivos móviles).
  2. Haz clic en “Me Gusta” en Facebook. Si ya lo hiciste, pasarás directo a la página de preguntas.
  3. Ingresa tu respuesta a la pregunta: ¿Qué es lo que más extrañas de tu tierra (tu país de origen)?
  4. Llena el formulario de inscripción del sorteo y envíalo antes de las 11:59 PM hora de verano del Pacífico el lunes, 30 de septiembre de 2013. Límite de una participación por persona.
  5. El/los ganador/es será/n seleccionado/s en un sorteo al azar y será/n anunciado/s por correo electrónico y le enviaremos instrucciones sobre cómo canjear el premio el o alrededor del 1 de octubre de 2013.

Para ver las reglas completas, visita: https://www.facebook.com/notes/xoom/reglas-oficiales-del-xoom-2013-hispanic-heritage-sweepstakes-xoom-2013-hispanic-/10151870470014721

Acerca de Xoom
Xoom es un proveedor digital de transferencias de dinero, cuyo enfoque es ayudar a los clientes a enviar dinero de forma segura, rápida y económica utilizando un teléfono inteligente, una tableta o una computadora. Durante el periodo de 12 meses que finalizó el 30 de junio de 2013, los más de 915,000 clientes activos de Xoom enviaron más de $4.3 mil millones a sus familiares y amigos en 30 países. La compañía tiene su sede en San Francisco y puede ser encontrada en línea en Xoom.com.

6
Sep

The Heat Will Definitely be on Today in Barranquilla

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The heat will definitely be on today in Barranquilla, Colombia, where the latest round of World Cup Qualifying pits Colombia against Ecuador – both teams on the verge of earning the points needed to automatically qualify with only two more games remaining.

In hot and humid Estadio Metropolitano, Colombia can fire up the crowd with a victory that would leave it only one point short of the 27-point level that has usually guaranteed teams qualification from the South American Confederation (CONMEBOL).

And there’s an added bonus for fans.  You can get your official Colombia adidas soccer jersey for free with your first Xoom money transfer of $150 or more. This promotion ended 10/2013.

So far in the qualifying, Colombia has 23 points, Ecuador has 21 points, and a victory by either team would take some of the pressure off their remaining games in qualifying.  Argentina leads the eight-team group with 26 points.

Chances are it’s not going to be easy for either team.  Colombia’s star forward, Radamel Falcao, 27, is questionable because he sprained his right ankle Sunday in a game playing for AS Monaco against Marseille.  Jackson Martinez will probably fill in if Falcao is unable to play.  Ecuador’s top striker, 27-year-old Christian Benitez, passed away July 29 because of heart failure in Doha, Qatar.  He was a member of El Jaish Sports Club of the Qatar Stars League.

This is the fifth meeting between Colombia and Ecuador in the first round of  World Cup qualifying in the last 13 years. Ecuador won the last one, 1-0, in 2012 while Colombia won, 2-0, in 2009.  The other two were 0-0 draws.

18
Jul

Xoom Launches New Money Transfer Mobile App in Spanish

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Xoom customers can now send money in seconds from native apps on Android and iOS devices

SAN FRANCISCO, CA, July 17, 2013 – Xoom Corporation (NASDAQ: XOOM), a leading digital money transfer provider, has announced its free Xoom Money Transfer App is now available in Spanish for Android and iOS devices.   Xoom launched its free App in English on June 18, providing a fast and simple method for on-the-go Xoom customers to send money to loved ones.

Xoom is the first pure-play remittance provider to offer a Spanish-language App for Android and iOS phones.

The Xoom App is unique in its simplicity, allowing Xoom customers to complete a quick send money transfer to their recipient with a “one tap and one swipe” manner. This slide-to-send technique allows Xoom customers to send a money transfer to an existing recipient in just seconds.

“Xoom’s customers continue to make mobile a main channel for sending money to Latin America,” said Joe Raymond, Xoom’s Vice President of Product. “The new Spanish-language App is a small part of our commitment to make money transfers easy and trustworthy for everyone.”

Xoom offers customers a Spanish-language experience on their mobile App, their desktop and mobile sites and their 24-hour customer care center.

In addition to fast and simple money transfers on the go, Xoom customers can use the App to track the status of their money transfer as their money moves to their loved ones.  Other key features of the Xoom App include the ability to review Xoom’s low fees, check exchange rates, contact customer service and access links to other Xoom services.

The Xoom App can be downloaded from the Apple AppStore at http://xoom.io/pr-iPhone and Google Play at http://xoom.io/pr-Android.

About Xoom
Xoom is a digital money transfer provider, focused on helping consumers send money in a secure, fast and cost-effective way using a smartphone, tablet or computer. During the 12 months ended March 31, 2013, Xoom’s more than 840,000 active customers sent more than $3.6 billion to family and friends in 30 countries worldwide. The company is headquartered in San Francisco and can be found online at Xoom.com.

18
Jul

Xoom lanza la nueva App de envío de dinero para dispositivos móviles, en español

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Los clientes de Xoom ahora pueden enviar dinero en segundos a través de Apps nativas en dispositivos Android e iOS

SAN FRANCISCO (CA), 17 de julio del 2013. Xoom Corporation (NASDAQ: XOOM), proveedor líder de envíos de dinero por Internet, ha anunciado que su App gratuita de envío de dinero para dispositivos móviles Android e iOS ya está disponible en español. Xoom lanzó su nueva App en inglés el 18 de junio, con la que ofrece una forma fácil y sencilla para que sus clientes puedan enviar dinero sobre la marcha a sus seres queridos.

Xoom es el primer proveedor dedicado exclusivamente el envío de remesas que ofrece una App en idioma español para teléfonos Android e iOS.

La App de Xoom, única por su sencillez, les facilita a los clientes de Xoom enviar dinero a sus destinatarios de manera rápida a través de la novedosa técnica de “toque y barrido”. Está técnica de deslizar para enviar les permite a los clientes de Xoom enviar dinero a destinatarios ya registrados en tan solo segundos.

“El canal móvil continúa siendo la principal vía a través de la cual los clientes de Xoom envían dinero a Latinoamérica”, afirmó Joe Raymond, Vicepresidente de Producto de Xoom. “La nueva App en español forma parte de nuestro compromiso de lograr que los envíos de dinero sean fáciles y seguros para todos”.

Xoom les ofrece a sus clientes una experiencia en español a través de su App móvil, sus sitios web para PC y dispositivos móviles y el centro de atención al cliente disponible 24 horas”.

Además de poder enviar dinero con rapidez, facilidad y sobre la marcha, con la App de Xoom los clientes pueden estar al tanto del estado de su envío, mientras el dinero llega a manos de sus seres queridos. Otras características clave de la App de Xoom es que permite revisar las tarifas bajas y tipos de cambio que ofrece la compañía, así como ponerse en contacto con servicio al cliente y tener acceso a enlaces de otros servicios de Xoom.

La App de Xoom se puede descargar de la AppStore de Apple en http://xoom.io/pr-iPhone y de Google Play en http://xoom.io/pr-Android.

Acerca de Xoom
Xoom es un proveedor de envíos de dinero por Internet, dedicado a ayudarles a sus clientes a enviar dinero de manera segura, rápida y económica a través de un teléfono inteligente, tableta o computadora. Durante los 12 meses que concluyeron el 31 de marzo del 2013, los más de 840,000 clientes vigentes de Xoom enviaron más de tres mil seiscientos millones de dólares ($3,600,000,000) a sus familiares y amigos en 30 países alrededor del mundo. Con sede en San Francisco, y el sitio web de Xoom es Xoom.com.

3
Jul

Mexican economy growing stronger

Mexican economy growing stronger

The Mexican economy has begun to grow stronger, thanks to an increase in quality factories and investments from large corporations such as General Motors. Mexico is frequently competing with other countries when it comes to business, and the country looks to make gains on one of its rivals. Mexico has concentrated efforts in expanding its factory production in order to compete with traditional economic powers such as China, and the economy is getting help from companies like GM. The auto giant has recently made plans to invest in Mexican operations, moving critical manufacturing duties into the country. The boost in the Mexican economy could have an affect on many people who send money to relatives in the country, and the surge could create jobs and possibly bolster currency.

Factory growth
A recent report by the Boston Consulting Group expects Mexico's manufacturing advantage over China to continue to grow. Mexican workers typically produce more goods per hour than the Chinese in similar positions, according to the report. The ratio of quality work to the lowest price is better in Mexico than China, and it speaks to the dedication and work ethic in the country. The production is helping to stabilize the economy, and families who send money to loved ones can rest easier knowing the impending financial strength in Mexico.

The BCG report predicts that Mexican factories will produce more than U.S. $60 billion in goods per year. Most of those products are exported to other countries, including the U.S.

"We know there's a lot of work leaving China for Mexico, because it's cheaper," said Harold Sirkin, a BCG senior partner. "Products made in Mexico contain four times as many U.S. made parts, on average, as those made in China."

The relationship to the United States is a positive one for both countries, and many of Mexican exports head toward the U.S. The free trade agreements employed by Mexico have raised the global appeal of importing and exporting with the country, according to the BCG report.

Sirkin added that many companies, including those in China, are looking to expand their factories into Mexico. Several industries are gaining particularly well within the country, such as electronics, appliances, machinery, and automobiles.

GM expanding into Mexico
One company attracted to the affordability and quality in Mexico is General Motors. According to Reuters, GM has recently detailed a plan to invest U.S. $691 million into its factory operations in the country. Specifically, the company wants to add an engine factory in Toluca and a new factory in Silao, and also perform upgrades to the current factory in San Luis Potosi. Most of these locations would focus on transmissions and next generation technologies built by GM. 

The attraction GM has with Mexico has to do with the quality of labor, and the affordability of the work force. Manufacturing in the country is more cost-effective than in other parts of the world, and the location helps – being close to the U.S. reduces the costs normally associated with importing and exporting. According to Reuters, many automakers are interested in expanding to Mexico, and some analysts feel that the Mexican economy might become Latin America's biggest, eventually overtaking Brazil.

The current GM facilities in Mexico have 15,000 employees, and that number is expected to grow significantly with the addition of several new locations. This will bolster the economy, and help improve finances for both Mexico and the U.S.

"The automotive sector is today one of the pillars of the national economy, representing more than 20 percent of manufacturing GDP and continues to be, for many reasons, a fundamental industry in attracting investments to productive sectors of the economy," said Ernesto Hernandez, president of GM Mexico.

Overall, the Mexican economy is trending positively, and many people who are financially invested in the country can take comfort in that.   

2
Jul

Easypagos Joins Xoom’s Payout Network for Money Transfers to Ecuador

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Easypagos sees agreement as a tool to tap growing market of online and mobile remittances

SAN FRANCISCO, CA, July 1, 2013 – Xoom Corporation (NASDAQ: XOOM), a leading digital money transfer provider, today announced that Easypagos, through its partnership with Transnetwork Corporation, is offering Xoom’s international money transfer services at more than 100 Easypagos locations in Ecuador.  The partnership expands Xoom’s payout network to more than 1,000 locations in Ecuador, including banks such as Banco Pichincha and Banco de Guayaquil.

“Xoom’s mission is to provide customers a seamless, convenient solution to send money back home,” said Julian King, Xoom’s Senior Vice President, Marketing and Corporate Development. “By partnering with Easypagos, we provide customers a payout of their choice and a seamless experience for both the sender and recipient.”

Xoom is partnering with Transnetwork Corporation and Easypagos to offer Xoom customers more options when sending money to Ecuador.  Xoom customers can send money to be picked up in cash at Easypagos locations, open Monday through Friday from 8:00 AM. to 5:00 PM and on weekends from 9:00 a.m. to 1:00 p.m. See Xoom.com/easypagos for more information.

Sending money conveniently from a computer or mobile device makes the money transfer process easier for the Ecuadorian community, especially for those working long hours with almost no time to visit a store,” says Silvia Subia de Baste, General Manager at Easypagos. “We’re proud of this agreement that has been forged so that Xoom customers can send money safely and conveniently to the Easypagos network.”

To send money to Ecuador, customers can log in to Xoom.com, 24 hours a day, seven days a week, from any internet connected device and then follow the simple steps to complete their money transfer.

About Xoom
Xoom is a digital money transfer provider, focused on helping consumers send money in a secure, fast and cost-effective way using a smartphone, tablet or computer. During the 12 months ended March 31, 2013, Xoom’s more than 840,000 active customers sent more than $3.6 billion to family and friends in 30 countries worldwide. The company is headquartered in San Francisco and can be found online at Xoom.com.

About EasypagosEasypagos S.A. is an Ecuadorian company, which began operations in October of 2000, and specializes in international shipping and receiving money. Currently, the Easypagos network has over 500 affiliated cooperatives in 232 cities in Ecuador, the majority belonging to prestigious financial institutions.

About Transnetwork
Transnetwork, based in Houston, Texas, provides a turnkey solution to the international payments industry by providing a diversified payment network throughout Mexico, Central and South America of more than 13,000 points of payment consisting of the leading banks and large box retailers in the region.